2026 World Cup: Profits and Expenses

FIFA expects that the current World Cup will generate revenues of up to $13 billion between 2023 and 2026, representing a significant increase compared to Qatar's tournament, which earned between $7 billion and $8 billion. This boost is attributed to higher ticket prices and a greater number of matches, with the number of teams increasing from 32 to 48, thereby enhancing sponsorship and advertising revenues. However, broadcasting rights remain the primary source of profit. Meanwhile, host countries bear substantial costs for infrastructure and security, and often the returns after expenses are not achieved, raising criticism regarding the uneven distribution of the tournament's economic benefits.

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