Hochul's attack ads began over 4 years ago but not targeting Blakeman
Governor Kathy Hochul is not currently running widespread political ads against her opponent, Nassau County Executive Bruce Blakeman, as she did in her 2022 campaign. This strategy aims to avoid boosting Blakeman's name recognition, which remains low among the general electorate, in contrast to her previous approach of early, focused attacks on her previous opponent to define him. While Blakeman's public recognition is slowly increasing, Hochul's current messaging emphasizes her record and avoids early attack tactics, partly due to the changed political climate and national issues affecting the race.
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