British tennis explores venture capital investments in search of wealth beyond Wimbledon

The British Tennis Federation plans to invest in venture capital through a partnership with RedRace Ventures, aiming to diversify its sources of income and reduce its reliance on Wimbledon revenue. The federation aims to support startups related to sports, including training applications and smart court technologies, to enhance engagement and generate long-term financial returns. Last year's results also showed a 2% increase in revenue to £104 million, despite a 4% decline in Wimbledon income.

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