Media Experts Stress Accuracy and Human Checks

The article discussed the challenges posed by technological advancement, especially the increasing use of artificial intelligence and digital platforms, on journalistic professionalism and public trust in news. It emphasized that the public now relies heavily on social networks and videos as primary news sources, accounting for 54%, while trust has declined to 37%, and concern over fake news has risen to 62%. Experts clarified that while AI boosts productivity, it does not replace human responsibility in verifying information, highlighting the importance of imposing ethical restrictions on its use. They also stressed the necessity of thorough verification before publishing, particularly when using AI-generated content, to maintain credibility, and called for official sources to act swiftly in disseminating accurate information and preventing the spread of rumors. Data indicates that trust in media institutions is linked to their ability to maintain credibility, underscoring the need to develop verification tools and digital fact-checking techniques to ensure news accuracy amid the growing prevalence of misinformation.

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