Piqué invests after Haaland in strategic play

Former Spanish football player Gerard Piqué has become a strategic contributor to the "Fires American Gambits" chess team, as part of his efforts to promote chess as a competitive entertainment and sport worldwide. He is participating in an initiative to expand the game's reach through tournaments, digital content, and sponsorship collaborations. This investment aims to transform chess into a global sports product that extends through competitions and live broadcasts, with an increasing trend among athletes to use the game to enhance focus and strategic thinking. This comes amid growing interest from athletes like Mohamed Salah and Novak Djokovic in the importance of chess as a training tool, with expectations of the game's popularity expanding globally—especially after the American Gambits team announced their participation in the upcoming World League in Bangalore.

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