Tunisian Tourism Office at Beijing Fair

The Tunisian National Office of Tourism participated in the Incoming and Outgoing Tourism Fair in Beijing, held from October 14 to 16, 2026, in Beijing. The aim was to enhance Tunisia's tourism presence in the Chinese market and to support tourism collaboration between the two countries. During the event, Tunisian resources and tourism products were showcased to tour operators and travel service providers, along with providing information on entry procedures to Tunisia and available tourism services. The goal was to develop tourism products targeted at the Chinese market and to promote tourism exchange. The visa exemption policy for Chinese tourists, which came into effect in September 2023 and allows stays of up to 90 days, has contributed to an increase in the number of Chinese visitors to Tunisia. Tunisia welcomed approximately 28,000 Chinese tourists in 2025, reflecting a 19.3% increase compared to 2024. The number of tourists also grew by 12% during the first quarter of 2026, with a 20% rise during the Chinese New Year holiday in 2026. Additionally, efforts are underway to improve services and develop tourism skills through initiatives such as the new Confucius Institute in Sousse.

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