Tunisian Olive Oil Gains U.S. Market

Tunisian olive oil achieves a 45.4% jump in exports to the United States during the first eight months of 2026, surpassing Spain and Italy, amid a 7% decline in overall imports in the US market. Tunisia exported approximately 95,300 tons of olive oil, reflecting its ability to supply large quantities at competitive prices. Meanwhile, Spain and Italy experienced export declines of 22% and 24%, respectively, due to stockpiling and price pressures, alongside the continued impact of US tariffs on European markets. This indicates a shift in the competitive landscape within the US market, encouraging Tunisia to capitalize on these gains by enhancing product quality, diversifying markets, and improving branding to ensure the sustainability of this growth.

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