BAIC and Petromin expand automotive partnership

The Chinese group "BYD" and the Saudi company "Battrum" announced the strengthening of their strategic partnership in the automotive sector, with "Battrum" becoming the national distributor for the "BYD" brand in Saudi Arabia. During an event in Jeddah, "BYD" unveiled its new corporate identity and its models, including the BJ30, BJ40, and BJ60, with the BJ40 Pro model officially entering the Saudi market. "BYD" will benefit from its expertise in research and development and intelligent technologies, while "Battrum" will rely on its local sales and service network, aiming to expand its presence in the Saudi market. This partnership aligns with Saudi Vision 2030 and emphasizes the importance of cooperation between China and Saudi Arabia to foster innovation and sustainable development in the automotive industry.

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