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What a $15 ice cream reveals about the economy
The article explores the growth of artisanal and premium ice cream businesses in the U.S., highlighting how pandemic-driven changes in consumer spending and economic shifts have contributed to this trend. It discusses how small-scale entrepreneurs, like A to Z Creamery, have leveraged social media, limited-edition releases, and community connections to thrive. The narrative emphasizes the broader economic context, including income inequality and shifting priorities towards "little treats" as a form of comfort and local support.
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