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Indian brands expand globally, bridal couture remains core
Indian fashion designers are increasingly gaining global recognition, showcasing their collections at major international events like Paris Haute Couture Week and New York Fashion Week. Despite this international presence, the bridal couture industry remains the economic core for Indian brands, driven by the country's massive wedding industry valued at $130 billion. Recent fashion shows highlight a shift towards more contemporary, comfortable styles, expanding beyond traditional wedding wear, while designers continue to balance international creativity with commercial Indian market needs.
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