24 Hrs
Source:
Los Angeles Times
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2026 World Cup boosts Fox revenue
The 2026 FIFA Men’s World Cup significantly boosted Fox Corporation’s earnings, delivering a record audience that contributed to a 78% increase in advertising revenue during the tournament. The event attracted over 128 million viewers in the U.S., with 104 matches averaging 7.7 million viewers, marking a 116% rise compared to the 2022 tournament. This success helped Fox report quarterly revenues of over $4 billion and strengthen its digital growth through platforms like Tubi and Fox One.
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