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Los Angeles Times
Los Angeles Times
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Google is in early negotiations with major Hollywood studios, including Disney, Universal, and Warner Bros., to license intellectual property for use in AI models, aiming to integrate AI into film and TV production. Despite the potential, legal and union concerns have delayed agreements, with studios wary of copyright, likeness rights, and job security issues. These discussions reflect a shift from Google's past conflicts with Hollywood over piracy, highlighting its strategic move to collaborate on AI development within the entertainment industry.
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