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Sir David Beckham's sports, fashion, and media business, DRJB Holdings, earned record profits after the 2026 Men's Football World Cup, with a nearly £50 million profit in 2025 and sales increasing from £72.2 million to £84 million. The boost was driven by advertising partnerships with major brands and Beckham's involvement in multiple product launches. Beckham's share of dividends from DRJB was approximately £38.5 million.
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