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Source:
Los Angeles Times
Los Angeles Times
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The NBA Finals between the New York Knicks and San Antonio Spurs set viewership records, with Game 4 drawing an average of 20.9 million viewers, the highest since 1998, due to the Knicks' remarkable comeback to win 107-106. The series is currently averaging 19.6 million viewers, making it the most-watched since the finals moved to ABC and ESPN in 2002, and it is on track to be the most-watched since then. The series has also seen significant increases in ratings among younger viewers and specific demographics, reflecting its broad cultural appeal.
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