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Burpee, a 150-year-old seed company, is celebrating the American Revolution by selling seed collections inspired by historic garden varieties, including hot peppers, cucumbers, and watermelons. Owned by George Ball since 1991, Burpee remains a significant player in the gardening industry, with over $110 million in annual revenue primarily from mail and online sales. The company has a long history of developing innovative seeds, such as iceberg lettuce and the Big Boy tomato, and focuses on consumer-first products to maintain its loyal customer base. Despite industry changes, Burpee continues to grow, especially amid increased pandemic-driven gardening enthusiasm.
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