Saudi Media Forum Shapes Heritage Future

The article discusses the efforts of the Saudi Media Forum in reshaping the future of media through the "Affect" ecosystem, which invests in talents and modern technologies in line with Saudi Vision 2030. It highlights how the forum aims to transform ideas into practical projects, focusing on innovation and digital technologies such as artificial intelligence to enhance the Kingdom's international presence. The article also explains that initiatives like "The Storm Room" and the workshop "From Idea to Impact" serve as models of this approach, emphasizing that success is measured by the sustainable impact on society and the content industry.