Shadi Ramielli on Travel Experience

The article focused on the changing concept of guest experience in the hospitality sector, where choosing a hotel is no longer solely based on location or price. Instead, it now depends on offering diverse experiences that include food, health, wellness, family activities, sports, and nature. J.A. Hotels emphasizes the importance of understanding travelers' motivations and designing experiences that align with their aspirations, while maintaining high quality and providing real value for money and time. The article also highlights the J.A. Sports and Shooting Club project in Jebel Ali, scheduled to open in October 2026. This facility offers a variety of sports amenities, catering to both entertainment tourism and business needs. It supports the delivery of comprehensive experiences that combine sports and commercial events, leveraging technology to enhance quality and expand options for activities and events.