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Abha Season 2026 Highlights
The 2026 Aseer Season, running from June 25 to September 1, aims to attract over 3 million visitors from inside and outside the Kingdom through more than 100 diverse tourism experiences. This initiative is supported by the Ministry of Tourism, the Saudi Tourism Authority, and is in partnership with the National Events Center. The season is characterized by relatively mild weather in the summer, with cultural, artistic, and sporting events such as the Abha Sound Festival and the 2026 World Cup matches in the Match Fan Zone. There is also a focus on investing in and developing historical sites and breathtaking natural landscapes that touch the sky, all to promote the tourism sector and economic development in the Aseer region in line with Saudi Arabia's Vision 2030.
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