مجلة سيدتي
مجلة سيدتي
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The article discusses the crisis surrounding Egyptian cinema revenues, which have not been disclosed for about a month. The controversy over falsified figures and the role of official authorities in revealing the true results has intensified. Cinematic distributor Mahmoud Daifraoui announced a plan to establish an official mechanism for collecting data from theaters through a trusted entity, ensuring the accuracy of film revenues and reducing manipulation. He confirmed that some parties had been reporting false numbers in exchange for payments, leading to market confusion and prompting companies to cease publishing revenue figures until now. Additionally, recent conflicts have arisen among actors over which films top the box office. The President of the Acting Syndicate stepped in to stop the exchange of accusations, while "Synergy Films" decided to withhold the revenue report of their film to enable a more accurate and transparent evaluation of the works. Emphasis was placed on relying on official documents to ensure fair competition.
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