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The article focuses on visual artist Noura bin Saidan and her role in transforming the urban landscape of Riyadh through colossal murals that reflect national identity and Saudi culture in a contemporary style. It highlights the importance of art in enhancing quality of life and engaging the community through street and square artworks, which require high skills and courage, with an emphasis on involving the audience and documenting heritage in a modern way. Additionally, the article underscores her contributions to showcasing Saudi identity and developing the artistic scene, stressing the importance of empowering Saudi women in the arts sector, and the role of Riyadh University of Arts in promoting creative industries, including her use of Arabic calligraphy in her pieces. It demonstrates how art, especially murals, has become a vital means of expressing identity and conveying inspiring stories, while also mentioning the artist’s future ambitions to expand her work globally.
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