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A research firm has raised its target price for Jarir Marketing Company's stock to 16.1 SAR, while maintaining a "Neutral" recommendation. The stock has increased by 29% since the beginning of the year, supported by a 16.7% rise in Q1 2026 profits to 253.5 million SAR, driven by higher revenues, especially in the e-commerce sector, which grew by 42.6%. Forecasts indicate that profit growth may gradually slow down, with a focus on brand advantages and dividend earnings, despite increasing challenges in the electronics and smartphone sectors.
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