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The "Seven Abha" entertainment destination will be inaugurated on August 5, 2026, in Abha city. It is the first project by Saudi Entertainment Ventures (Seven) to be launched in the Kingdom. The project aims to support the entertainment sector and enhance the tourism and investment appeal of the Asir region. It features a variety of interactive rides, social spaces, and diverse activities for families and young people throughout the year. This initiative is part of a plan to develop tourism infrastructure and strengthen the local economy. Through this project, the company aims to develop 14 entertainment destinations across the Kingdom with investments exceeding 50 billion riyals.
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