Saudi firm promotes real estate in Chinese
Saudi real estate companies have begun launching marketing campaigns in multiple languages, especially Chinese, to attract foreign investors following the decision to allow foreigners to own properties in Saudi Arabia. "Mansats Al-Aqarah" launched a campaign to sell residential apartments in Riyadh in Chinese, targeting investors and business entities from China and East Asian countries, with legal and financing information provided in Chinese to facilitate the purchasing process. The CEO explained that Chinese buyers represent the third-largest purchasing power for real estate in Dubai and are showing increasing interest in buying properties in Riyadh. The company is offering 365 apartments with a total value of 400 million riyals in the Al-Qadisiyah neighborhood. This coincides with the implementation of the foreign ownership system for real estate in Saudi Arabia, which took effect at the beginning of 2026. The system aims to attract investments and support Saudi Arabia's Vision 2030, by setting specific geographic zones with permissible ownership percentages for foreigners and later introducing initiatives in other languages.
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