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Al Maryah Island Growth Strategy

Al Maryah Island Growth Strategy

The CEO of Al Ain Farms Group, Hassan Saafi, pointed out that the flexibility of supply chains in the UAE depends on long-term strategic planning, focused on diversifying sourcing, developing strategic inventories, and investing in technology and artificial intelligence. The UAE’s food security system has been able to handle global crises thanks to cooperation between government agencies and suppliers, with the group reducing reliance on fixed shipping routes and expanding inventories in terms of quantities and varieties. The company has also adopted risk management strategies through integration within the production chain, such as manufacturing packaging internally and providing alternatives for maritime routes. This has contributed to increasing its market share to over 32% in dairy and 25% in poultry. The company has prioritized innovation and confidence in local products, continued mergers and acquisitions, and expanded regionally, all while leveraging AI to improve decision-making and product analysis. This approach is rooted in the legacy of Sheikh Zayed, who established Al Ain Farms to strengthen the UAE's food security, and today the company has become a key player aiming to develop the local and regional food industry.

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