Tartus Saffron Faces Production and Market Challenges
Saffron cultivation in the rural areas of Tartous Governorate in Syria faces challenges including a weak consumption culture and difficulties in marketing the product despite its high quality and increasing market prices. The experiment began around eight years ago, led by farmers achieving good economic returns, but limited cultivated areas and manual production costs hinder expansion. The success of saffron depends on altitude, as the process requires significant effort, and the region is suitable in terms of soil and humidity. It is expected that the number of farmers and cultivated areas will double in the future, with a need to support marketing and develop the infrastructure for this precious product known as "Red Gold."
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