الاقتصادية
الاقتصادية
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Roblox, the video gaming platform, plans to establish its regional headquarters for the Middle East and North Africa in Riyadh. This move aims to strengthen its presence in the Saudi market and support the growth of the community of creators and content makers, in line with Saudi Arabia’s Vision 2030. Over the past five years, the platform has seen a more than fourfold increase in the number of daily active users in Saudi Arabia and is among the top revenue-generating platforms in the kingdom, with content creator earnings globally exceeding $1.5 billion in 2025, and their profits in Saudi Arabia growing by 59% annually. This step is also in line with a partnership with Savi Games Group to empower education through gaming and enhance science and technology skills, with over 700,000 students participating in the “Learning Through Play” competition, transforming the best concepts into real experiences. Industry officials confirm that establishing this headquarters will boost Saudi Arabia’s position as a global hub for game development and support digital investment initiatives aligned with the kingdom’s Vision.
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