الاقتصادية
الاقتصادية
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Tahour Company started with a simple idea to offer quick, special breakfasts that keep pace with the development of the Saudi restaurant sector. It quickly expanded from a single branch in Yanbu in 2023 to 53 branches spread across 27 cities within three years. The growth was driven by a franchise system, which recently acquired the "Satar" restaurant and increased its number of branches to 13, in addition to launching two new brands. The company is currently planning to expand outside Saudi Arabia and list on the parallel market "Nomo," leveraging the experience of its CEO, Abdullah Al-Ghamdi, who brought his planning expertise from Aramco. Its strategy involves adapting products to suit each city's taste and developing logistics to ensure quality, relying on partnerships and brand strengthening, with a focus on the domestic market before expanding internationally.
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