11 Hrs
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الاقتصادية
Source: الاقتصادية
11 Hrsالاقتصادية
Source: الاقتصادية
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The Italian football league aims to double its international broadcasting rights revenue to over 500 million euros annually as part of a ten-year plan. This strategy focuses on strengthening the league's presence in overseas markets and transforming the platform into a global media company. This represents a significant shift, as current revenues are approximately 250-260 million euros, with earnings before interest, taxes, depreciation, and amortization (EBITDA) reaching 209 million euros. The league is also seeking to bring in minority financial investors holding between 10% and 20%, with projections valuing the platform at nearly 4 billion euros and attracting investments from major international institutions. Additionally, the league plans to open foreign offices in three continents, inspired by the Spanish league's model, aiming to increase global reach and generate higher revenues from broadcast rights. The findings of a study, to be published by JPMorgan in November, are expected to support these plans, with 14 out of 20 clubs already in favor of finalizing the deal.
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