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الاقتصادية
FIFA Partner: Saudi Arabia Can Lead Digital Sports
The article highlights Saudi Arabia's efforts in developing its digital infrastructure for the sports sector, especially in light of its preparations to host the 2027 Asian Cup and the 2034 World Cup. The objectives include building an advanced technological system based on artificial intelligence and digital platforms, with the aim of improving tournament management, enhancing fan engagement, and achieving global standards in the digital experience. The article emphasizes the importance of sustainable investment in digital infrastructure to ensure the success of hosting major events, as well as the need to build institutional and technical capabilities aligned with Saudi Arabia's Vision 2030.
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