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Qatar's Al Dar Properties has launched the first phase of the "Illum Rôm" project on Egypt's North Coast, with total investments reaching $29.7 billion. The goal is to develop an integrated tourism and urban destination on the Mediterranean Sea. The project involves building a coastal city that combines residential, tourism, and commercial areas, creating approximately 30,000 direct and indirect jobs upon completion, expected in 2030. The project focuses on achieving high sustainability standards and leveraging the region's strengths to attract both foreign and local investments, and to enhance the North Coast’s status as a global tourism and investment hub.
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