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الوطن
Source: الوطن
1 Dayالوطن
Source: الوطن
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The article explains the methods used by Al-Mu'izz li-Din Allah Al-Fatimi to create an imposing, awe-inspiring image of rulership that deceives the Egyptian people and gains their obedience through psychological and physical strength. Al-Mu'izz utilized elements of power on the ground by taking care of his appearance, health, and projecting vitality. He also manipulated the public's emotions by suggesting that he was in divine care and elevated toward God, thereby reinforcing his authority and control over the masses. This was achieved by relying on the myth of sanctity and psychological tricks deeply ingrained among the common people. The article further reviews how these tactics were part of the Fatimid strategy to secure their rule and notes that similar methods are still used by some rulers in modern times.
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