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PhD Focus Returns on TQM in Real Estate
The study addresses the importance of Total Quality Management in the success of real estate development companies. It has been proven through experience that its implementation contributes to improved performance and increased profits, enhances the ability to expand, and ensures adherence to schedules and quality standards. The study also emphasizes that abandoning its application leads to a decline in performance indicators and reduces competitiveness. Additionally, adopting a culture of quality and developing planning systems and organizational structures are considered essential for promoting the sustainability of the sector and safeguarding clients' rights.
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