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Tareq Masoud Becomes African Car Association President
Tarik Messasdeh has been elected as the President of the African Association of Automotive Manufacturers. He also serves as the CEO of Hyundai Motor in the Middle East and Africa. With over twenty years of experience in the international automotive industry, Messasdeh is committed to strengthening industrial integration across Africa through three main areas: establishing long-term and stable policies; developing African suppliers to enhance value and create jobs; and removing barriers between African markets to facilitate the movement of vehicles, spare parts, and skills. This approach aims to create a unified continental market that attracts investments, supports industry growth, and helps realize Africa’s potential in the automotive sector.
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