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Gen Z reshapes Egyptian cinema
The landscape of stardom in Egyptian cinema has changed significantly with the rise of the Gen Z generation, where the audience now determines the success of films and stars through their direct engagement with content on digital platforms and modern means. Traditional star names no longer guarantee success; instead, audiences seek characters close to their lives and a language they understand. This shift has led to the emergence of new faces like Kazbara and Ahmed Ghazi, along with the use of faster-paced techniques and short storytelling that align with young people's tastes. The film "Mahmoud El Tani" reflects this transformation, relying on a simple story that appeals to the new generation. It emphasizes that success requires continuous perseverance and development, and that cinema must adapt to the rapid pace of the modern era and new communication methods to remain influential and attractive.
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