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New rules for doctors' media talks
The Higher Council for Media Regulation has approved a new regulation governing the appearance of doctors in the media and digital platforms, aimed at protecting the profession and patients. The guidelines include requiring doctors to introduce themselves and their specialties, prohibiting the promotion of unverified treatments or outcomes, mandating the disclosure of conflicts of interest, and preventing misconduct or exploitation of appearances for personal gain. The regulation also bans the posting of medical data or images without patient consent, and prohibits the exploitation of children or the use of AI technologies to disseminate misleading information. These measures are implemented to ensure the credibility of medical content and to protect patients' privacy.
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