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Cairo University to Launch Service Marketing Unit
The President of Cairo University announced the establishment of a unit for marketing the university's services, in collaboration with the Faculty of Commerce. The aim is to enhance self-generated resources and improve competitive capabilities by promoting educational, research, and consulting services, as well as linking academic expertise with various sectors. The project seeks to develop institutional marketing plans, open new avenues for collaboration, and achieve economic and societal benefits. It also focuses on improving the student experience, developing institutional performance, and activating partnerships with financial and industrial institutions. The plan aims to keep pace with labor market demands by updating educational programs and developing students' digital and practical skills. Additionally, it involves completing the development of electronic systems and university facilities to establish the university's leadership and enhance its performance.
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