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Fatwa Institute on Advertising Standards
The Egyptian Dar Al-Iftaa clarified that it is lawful to advertise products and services through social media without prior testing, as long as it involves honesty and integrity, avoiding exaggeration and lying. They emphasized that promotion is permissible if the information is accurate and the true advantages of the product are stated, including clarifying any proven defects. It is also not permissible to promote forbidden products or those that do not provide real benefit. Furthermore, they stressed that using deceptive methods leads to what is legally prohibited and is considered a criminal offense.
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