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The electrical appliance market in Egypt has experienced a severe downturn, with sales declining by between 40% and 50% due to a 10% to 15% increase in prices resulting from the rising dollar exchange rate and fuel price fluctuations. However, manufacturers have not fully passed on these cost increases to consumers, choosing instead to absorb part of the rise in order to maintain market stability. Meanwhile, traders have offered concessions on their profit margins in an attempt to stimulate demand. The local product constitutes 95% of the market, with the domestic industry dominating supply despite economic challenges.
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