18 Hrs
Source:
The Guardian
Liverpool signs £60m Turkish Airlines deal
Liverpool has announced a new shirt sponsorship deal with Turkish Airlines worth over £60 million annually, beginning in the 2027-28 season. The five-year agreement will generate more than £300 million for the club and will replace Standard Chartered, which has been a sponsor since 2010. Liverpool considers this the most lucrative shirt deal in Premier League history, highlighting the club's strong commercial presence.
Size: 120%Text Size
Notice: This Is an AI-Generated Summary
Comments (0)