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Arabia for Nature Conservation launched a community initiative called “The Ears of Impact” to harvest wheat in the Badr area. The initiative involved volunteers and individuals from various sectors over ten days, from June 20 to June 30, 2026. About 60 dunams of wheat were harvested, and the produce will be allocated to the Assael Badr Women’s Association to produce traditional bread, Sharak, and heritage food products, supporting six families and enhancing the role of rural women. The initiative also includes the planting of 769 dunams of wheat across Jordan, the West Bank, Gaza Strip, and South Lebanon to promote food sovereignty and address climate challenges and threats to Arab food security.
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