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The Irada Program in Ajloun organized the "Yadawi" electronic marketplace to support artisans and producing families, aiming to facilitate the marketing of their products and expand their reach to consumers. The marketplace seeks to empower producers to showcase their handmade, heritage, and food products through a modern platform that keeps pace with digital advancements, helping to broaden both local and international markets. The initiative has contributed to enhancing the competitiveness of national products, increasing sales, encouraging entrepreneurship, and preserving traditional crafts while supporting the local economy. Participants affirm that the event has helped open new markets and ensure the sustainability of small projects, while also fostering a culture of self-reliance and community development.
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