22 Hrs
Source:
عربي21
Real Madrid the top football brand
Real Madrid Club has become the first football team to surpass a brand value of 2 billion euros, with its value increasing by 25% to reach 2.4 billion euros, according to the “Football 50-2026” report by Brand Finance. The club recorded record revenues of over 1.2 billion euros during the 2025/2026 fiscal year, contributing to a new revenue record for the third consecutive season. Part of the commercial growth is attributed to the completion of renovations to the Santiago Bernabéu Stadium, which helped increase revenues from matches and related services. Real Madrid maintained its position as the world's strongest football brand for the fifth consecutive year, with a rating of 95.8 out of 100, continuing to outperform all other clubs in terms of commercial value and marketing strength.
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