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Jordan participated in the Arabian Travel Market in Dubai with the aim of strengthening its tourism presence regionally and internationally, by showcasing its diverse tourism attractions and promoting its products and different travel experiences. The participation focused on holding meetings with representatives of the tourism industry from various markets, with the goal of attracting more visitors, especially from Gulf family tourism, and utilizing the exhibition as a platform for collaboration with tourism and airline companies. These efforts contribute to increasing tourist movement to Jordan and enhancing its competitiveness in the regional and global tourism markets.
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