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Meta has expanded the use of AI on Instagram worldwide to identify accounts likely to belong to teenagers, even when their owners have entered incorrect ages, and automatically move them into “Teen Accounts,” which come with restrictions and additional protections. The company has begun rolling out the technology on Facebook and expects to offer similar capabilities on Threads later this year. In Australia, it is also benefiting from a feature that allows Apple to share a user’s age range with apps without revealing their exact date of birth. Meta believes app stores and operating systems should help verify users’ ages, while the success of the initiative will depend on how accurately the technology can distinguish teenagers from adults.
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