Al-Shuwei: Serving Allah's Guests Needs Sustainable Efforts
The Minister of Awqaf (Endowments) presented the guiding manual for managing and operating the Gulf pilgrimage campaigns, which is based on over 44 years of experience in serving the pilgrims of the Sacred House of Allah. The manual aims to establish an institutional framework founded on the highest standards of governance, quality, and strategic planning. It includes a practical roadmap consisting of nine chapters covering organizational structure, the principle of "Unified Leadership," crisis management, ethics, and digital transformation through the use of smart applications and QR codes. The manual promotes Gulf cooperation and seeks to enhance operational efficiency, providing a higher level of comfort and safety for pilgrims. It is considered a practical, field-ready reference that is freely distributed to all, contributing to the development of services for the guests of the Most Merciful in the Gulf Cooperation Council countries.
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