Kuwait Tops Gulf in Social Commerce
Visa has reported that Kuwait leads the Gulf Cooperation Council countries with a 99% adoption rate of digital payments, according to a recent study. There is also a rising reliance on e-commerce through social media platforms, along with advancements in security systems and infrastructure to support the sustainable growth of digital commerce. This comes as part of the government's and financial systems' efforts to enhance trust and facilitate online shopping, aligning with Kuwait's Vision 2035 for digital transformation. Additionally, Kuwait is experiencing a strong proliferation of artificial intelligence tools that simplify shopping processes and provide advanced services, with a focus on data protection and fraud prevention.
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