Moroccan Tourism Office unveils marketing plan
Morocco focused on strengthening its ambitions in the French market by unveiling its new strategy aimed at attracting more French tourists. This move was part of its preparations for the IFTM Top Resa exhibition in Paris, where Ashraf Fida, the General Manager of the Moroccan National Tourist Office, met with several French media outlets to present the new plan. This strategy aims to increase the number of French visitors and achieve sustainable growth in Morocco's tourism sector.
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