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فبراير.كوم
HACA tracks Moroccan parties' online activity
The study issued by the High Authority for Audiovisual Communication (HACA) examined the presence of Moroccan political parties on social media platforms from January to May 2026. It revealed that the Authenticity and Modernity Party topped the engagement on Facebook with 390,733 interactions, followed by the Justice and Development Party with 336,268 interactions. The study also showed that the average daily posting rate by parties on their websites reaches approximately 0.3 articles, with the Justice and Development Party leading in the number of published articles, averaging 12.2 articles per day compared to 6.3 for its rival, the Authenticity and Modernity Party. The findings confirmed that parties with large, widespread audiences publish frequently and achieve high levels of engagement, and that digital performance reflects the size of their audiences and the extent of their media activity.
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