How Caviar Became Affordable in Morocco
The article addresses the phenomenon of caviar's popularity among young people through social media, where it has become a trend available in various forms and at different prices. According to a report by Forbes, the global caviar market is expected to reach $688 million by 2032, driven by trends such as the imitation of "caviar bumps" on TikTok and its use in restaurants to make the experience more normal and accessible to everyone, while still respecting its traditional tasting rules.
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