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The article focused on the importance of enhancing the date industry in Oman through increasing added value via processing industries, aiming to go beyond traditional economic returns and strengthen the position of local products in the markets. It discussed how investments and modern technology can contribute to the development of this industry, emphasizing the need to shift economic models from relying solely on revenue to focusing on added value in order to achieve sustainable economic growth. The article also highlighted that achieving these goals requires the establishment of national indicators to measure sustainable impact and the development of supportive policies, with an emphasis on improving product quality and enhancing the capabilities of farmers and producers in the future.
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